You decide what you want YOUR
fitness business to look like.

We provide you with everything you need to make that dream a reality in record time…
just like we have for so many of your peers already.

Simply put – there is nothing else like VIP available in the
fitness industry. It is the most complete, done-for-you,
ready-to-use program
for exploding your profits and
giving you the fitness business you always wanted.

Yes, This Is The Real Deal

From the desk of Sean Greeley, Co-founder Net Profit Explosion, LLC (NPE)…

Dear Friend,

You’re reading this now because you want more – and you know it’s possible to have more.

You’ve probably already seen dozens and dozens of testimonials from our VIP Members proving VIP works…proving it is possible.

We’ve got a great group of fitness boot camp owners and studio/facility owners in VIP, but they are fundamentally no different than you. They’re not superheroes. They don’t have any special “powers”. They are just like you: highly motivated to make their business and life better.

And that’s all it takes. You bring the desire and determination to dominate, we provide all the systems, tools and coaching. And that’s the “magic” – it’s the combination of the right attitude and work ethic on your part, and the proven fitness business-building blueprint from us. Together, the combination is truly explosive.

Over the past 4 years, with hundreds of VIPs, we’ve developed a systems-implementation, coaching and accountability process that absolutely works for those who are willing to do the work. We don’t play silly games of deceit so many others do…promising you huge success with no effort. That’s just B.S.

VIP is a 2-way street. We give you the systems, tools and coaching you need to achieve your goals WITH SPEED. We provide accountability, instruction and direction. And we give you all the top strategies, shortcuts and best practices that are working right now to enrich our VIPs…but it’s up to you to follow instructions and take action.

So the only question is…can you make the commitment to yourself to do the work that can radically and rapidly improve your business and your life? If you’re more than a dreamer…if you understand that nothing of value comes without some measure of sacrifice on your part (which is probably the same philosophy you teach your clients)…then you’re mentally ready for VIP. And I invite you to apply now.

Because frankly, you have just two options:

  1. Keep doing what you’ve always done, and keep getting the same results.
  2. Become a VIP area-exclusive Member and have the business of your dreams in record time, just like our other VIPs.

Obviously, the second option is the smarter choice.

Simply put, our VIP program is the “missing link” that can take your business to any level of success you want.

VIP is TESTED and PROVEN. Just ask the 243 VIP licensees world-wide who’ve collectively gained thousands of clients and millions in new revenue because of our VIP program. It flat-out works.

That’s why if you want a competition-proof, fully-systemized fitness business as fast as possible…then make sure you read every word of this letter…and then apply immediately before your area is taken by a competitor.

Because the VIP area-exclusive program includes everything you need to be successful and profitable…fast.

VIP is far better than anything else available. You get all our proprietary, proven business systems, all the killer marketing tools, and all the hands-on coaching, mentoring and masterminding you need to take your business as high and far as you want.

And VIP works whether you want to build a Boot Camp/Group training business or a more substantial Studio/Facility with multiple “tiers” of product/service offerings…or BOTH (which many of our Members do).

Speed + Leverage = Profits & Freedom

Listen, you CAN own a mid-to-high six-figure fitness business that lets you enjoy life. One that provides for you and your loved ones… without constant stress and without having to work yourself ragged.

Picture this… it’s just a few months from today and your business has done a full 180 for the better. You check your voicemail and find you’ve got 12 messages from people who are interested in your services.

You fire up your computer and log onto your email… only to find that another seven folks are requesting more information about your services.

That’s not a pipedream. This really CAN be your life just a few months from today. And ultimately, that’s what VIP is all about—giving you marketing, sales, management, and finance systems and tools that will give you both speed and leverage… which means more profits and financial freedom… so you can LIVE your best life sooner rather than later (or not at all).

Everything You Need To
Turn Your Business Goals Into Reality

In short, VIP gives you unlimited potential to grow your business unlike anything you’ve ever seen before.

You decide what you want YOUR business to look like. We provide you with everything you need to make that dream a reality in record time.

To sum up:

  • You’ll have more financial freedom.
  • You’ll be able to live the lifestyle YOU want
  • You’ll be the owner of a profitable business, not a paid-by-the-hour J-O-B
  • You’ll have all the business tools, systems, and support you need.
  • You’ll have a clear plan of action to follow
  • You’ll have more clients than you can handle
  • You’ll have your own exclusive area, making your competition obsolete
  • And much, MUCH MORE!

Best of all, even in you’re just “starting up” a new business… we’ll help you launch it right from the get-go and be profitable in as little as 90 days.

Imagine having YOUR fitness business running smoothly on “autopilot” … you make your own hours… decide who and when you’ll train clients or teach a class… and you’ll have a constant river of eager clients wanting to pay you. Better yet, you’ve got a staff in place to handle all the influx.

That would be nice, wouldn’t it?

There’s nothing stopping you from having it all. If you’ve read this far, I know you’ve got the desire.

But you’ve got to want it AND be willing to work at it. VIP will provide the know-how and systems you’ll need. Consider it your entire “business–in-a-box.”

Now before I tell you more about all the benefits you’ll receive as an area-exclusive VIP licensee, allow me to properly introduce myself.

My name is Sean Greeley.

That’s me in the picture. I’m the co-founder of NPE, LLC.

For the past few years, we’ve been helping fitness professionals like you make more money while working less. We’ve been the leader when it comes to creating marketing, sales, management, and finance systems and processes that work like gangbusters for independent personal trainers, coaches, boot camps, studios, and even larger scale gyms/health clubs.

Heck, we’ve even been featured on Inc. 500’s fastest growing companies.

Take a look:

Why are we so successful? Because we produce SERIOUS RESULTS for our clients.

And that’s why I’m so excited to be telling you about our exclusive VIP membership opportunity.

It’s a chance for you to stop struggling and start earning some serious money from all your hard work.

What Makes VIP So Special?

One word:

Experience.

At one point I was where you are now. I didn’t want to be trading hours for dollars all my life. So I decided to learn everything I could.

As a result, in just 3 years I built 2 fitness studios that served over 653 clients. And it was all created from nothing.

I didn’t have anything handed to me on a silver platter. I worked hard and learned through trial by fire. But my company became recognized as a leader in the marketplace, delivering outstanding results for our clients. And during that time I was fortunate enough to be recognized as one of the Top 10 personal trainers in the country.

Even though today I spend the majority of my time coaching others on how to build their businesses, I haven’t stopped learning.

I’m always working with our top clients and in my office “lab” to create new business systems and tools that continue to better serve and support our clients.

As a VIP member, you gain privileged access to ALL our best marketing campaigns… you get coaching… you get done-for-you systems that are ready to roll… and you get everything you need to get your business up and running.

In fact, the only thing better than joining VIP would be to have my team and I personally meet with you and coach you day-in and day-out, making sure you DO the things that will make you successful. And fortunately, as a VIP member you’ll have the opportunity to do just that!

The tools you’ll get with VIP are time-tested and proven… to make your business a tightly-run, highly-profitable, cash machine.

Yes, it’ll take work to get it going. But once you get things running, watch out! Get ready for some BIG positive changes in your business (and therefore your life).

How VIP Can Help You
Increase Your Profits and Get More Freedom

Is it unrealistic to think that VIP can be your fastest path to reaching a six-figure NET income with your business?

Not at all…

There’s 5 steps you’ll be going through as a VIP member… and each one is designed to take your business to the next level.

Take a look:

Step #1:
Lock out your competition and
get personalized, one-on-one coaching.

What’s the first (and most valuable) thing you’ll get as soon as you become a VIP member?

VIP Benefit #1

Competition-Proof Area-Exclusive License To The VAULT of
EXTREMELY Profitable TESTED and PROVEN Fitness Marketing
Campaigns and Done-For-You Tools ($10,000 annual value)

“Area-Exclusive” means you get a protected area completely locked-down… with your competition locked-out!

You operate in a competitive vacuum of protected area around your location. No one else has the rights to use our marketing campaigns and tools in your area.

And the VAULT you’ll have access to is deep! Literally dozens and dozens of tested and proven fitness marketing campaigns that have produced millions of dollars of revenue for our clients.

All you’ve got to do is open the files, personalize with your name, business name, and photo/logo… and the campaigns are ready to go.

MANY VIP Members have launched just 1 of these campaigns in their first 30 days of VIP membership and brought in more than enough new found revenue to pay for their entire investment in the VIP program and then some… and that’s just within 30 days of joining the program!

“Upon joining VIP we launched our first campaign and
brought in $20,450 in gravy money.”

“You’ve given me more tools then we know what to do with! (a good problem) Overall we are up 50% in NET PROFIT this year since starting with the VIP program. Build-Your-Own-Package was an amazing program and one I would never have thought to do as professionally as I was directed. Upon joining VIP we rolled this out and brought in $20,450 in gravy money. Raising The Rates Campaign is also a great program we are currently implementing with awesome results. Looking forward to see where we end up with that one!”

Paul Fetters
The Training Spot
Huntington Beach, CA

“$38,000 in New Sales From Our FIRST Campaign!”

“Since the beginning of the year, I’ve hired an admin and 2 trainers. I’ve established credibility in our small community with push of a bottom. And I’ve now got ease of business operations through EZ-OPERATOR, I-AM RAINMAKER and lead generations through campaigns. In February alone, the 21 day campaign converted 40 leads to 21 dayers out of 48. Of those 40, 17 converted to campers for a $38,000 in gross sales… and this was the first campaign ever ran as a new VIP member! Very pleased. Our very first campaign in February paid for my entire 3 year membership of VIP. Nuff Said! I LOVE VIP!”

Jerremy Guthrie
Texas City Boot Camp
Seabrook, TX

Once you’ve made your competition obsolete, it’s time to turn up the heat and get your business rockin’ and rollin’.

The first thing you’re going to do is hit the ground running with…

VIP Benefit #2

Private One-On-One Coaching (PRICELESS).

As soon as you’re accepted into VIP and have locked in YOUR exclusive area, you’re going to hit the ground running with our team of experts right there by your side.

We’ll start by doing a complete and through diagnostic assessment of your current business, available resources, and big “points of leverage”.

Then we’ll work together to define your VISION.

Helping you to get real CLARITY on exactly what you want your business (and therefore your life) to look like in 1, 3, and even 5 years now.

We’ll then compare the 2 A) where you are now with B) where you want to be.

And we’ll work together with you to create a 90-day focused plan of action to start making that happen….

 

Step #2:
Create a battle plan to build the
fitness business of your dreams. . .

After your initial private coaching calls, and you’ve decided what you want YOUR fitness business to look like, you’ll come away with a CLEAR and FOCUSED plan of exactly what you need to focus on right now to grow.

The good news is, this is a very straight forward process, that we’ve done hundreds of times. And with VIP you’ve got all the shortcuts, because you’ll have exclusive access to…

VIP Benefit #3

Marketing Vault ($350,000+ Value)

Hang on to your seat, because during this step, we’re going to help you define your goals and give you the coaching and tools YOU NEED to succeed.

We will:

  • Work with you to define your Marketing Calendar… so you know exactly when to run WHAT campaigns. You’ll know exactly what to do when and how to roll out a campaign for maximum results.
  • Give you access to pull the campaign or tools you need from our VAULT of your area-exclusive campaigns. Everything is done-for-you and ready to go.
  • Make sure you understand how to use the tools. It’s easy. All you’ve got to do is open the file, insert your name and photo/logo.. and it’s ready to go.
  • And that’s just for starters!

These are TESTED and PROVEN, profit-pulling campaigns that you can use at any time to inject your bank account with cash. What’s more, they’ve all been created by my partner and fitness-marketing genius, Eric Ruth.

This is the most exhaustive and most profitable “vault” of boot camp/group training tools in existence today. And it includes all the external (client-getting) and internal (client-keeping, cross-selling, referral generating) tools you may ever need.

You’ll get complete campaigns & tools including:

  • Direct mail campaigns the pull money from the mailbox
  • Multiple Free reports that work as “lead magnets” attracting the right prospect to come to you ready-to-buy
  • Email marketing sequences for both follow-up campaigns and house list promotions that send leads and sales directly to your inbox
  • Print ads for newspapers, magazines, and local community publications that specifically target the WHO you want as your client with best OFFER
  • Landing pages and web copy templates for online contact capture, list building, and selling services online
  • Postcard marketing tools and ready-to-print templates for area ‘farming’
  • Phone scripts for maximizing conversion and attendance to your consultations, seminars, and events
  • Online and offline Done-for-you newsletter campaigns to ensure your clients and Sphere-of-Influence contacts stay, pay, and refer
  • Google Adwords and Facebook campaigns for getting more leads online into your funnel FAST
  • Done-for-you press releases and media marketing tools for getting free publicity and positioning yourself as the expert in your market
  • Event marketing tools for running workshops, seminars, and events both in your facility and out in the community for capturing high-quality “ready-to-buy” prospects
  • Strategic alliance campaigns to run with complimentary businesses in your area that serve your ideal customer
  • And much, MUCH MORE!

Bottom line: You’ll NEVER be out of marketing ideas and campaigns. Whenever you want to boost your cash-flow, just take one of these out of the vault and “let ‘er rip!”

And you’ll also get…

NEW! Monthly Marketing Tools or Campaign
($20,000 annual value)

If the Marketing Vault wasn’t enough, every other month we’ll give you another new, expertly crafted marketing tool or full-blown campaign.

You can even tell us what you want, and we’ll create it for you. Now there is no opportunity or holiday you can’t capitalize on…and you don’t have to do the work of developing the tools and campaigns. Leave that to us.

Step #3:
Transform your business
into an “autopilot” profit machine

This is where things REALLY start to get exciting. Because in step 2 you’re starting to bring in some serious cash in the door.

But here’s the thing… with more business comes more responsibility.

Most business owners get caught in the trap of doing it ALL themselves. But if you want to have a life… and the freedom to do what you want, when you want to, you’ve GOT to implement SYSTEMS in your business.

Systems to handle clients… payroll… marketing… etc.

And that’s what you’re going to learn with…

VIP Benefit #4

V.I.P—EVOLUTION ACCELERATOR™
($2,964 annual value)

As an exclusive VIP member, you get our best-in-class fitness business building systems. These are designed to help your business run smoothly, without a hitch.

As we install these systems into your fitness business, you also get coaching and testing at each level of training to insure you understand, execute and profit.

What specific systems do you get? Take a look:

  • AUTO-CLOSER™ Fitness Sales System— Imagine closing up to 90% of the potential clients that walk through your door… This will do it for you. Plus you’ll INSTANTLY double (at least) your average package size sold and/or dramatically increase your monthly EFT. Sells Every Day For $997
  • DEEP-CORE™ Fitness Marketing System— This system automates all your marketing and gets you up to 40 new clients every 14 weeks, even in a tough economy. Sells Every Day For $1,197
  • DUPLICATOR™ Fitness Management System— This system is about building and developing and team so you have more control, leverage and freedom. Once you implement it, you’ll work less and earn more! Sells Every Day For $997
  • COMMANDER™ Advanced Business Optimization & Productivity System— Say “goodbye” to not getting things done… this will help you do anything and everything with speed and efficiency… allowing you to make maximum money in minimum time. Sells Every Day For $1,497
  • CONTROLLER™ Fitness Finance System – This is the system for money management, including balance sheet, income, cash flow, profit/loss, and other critical financial reporting you must know to accurately measure the performance, stability and security of your business. Don’t worry, this system makes a difficult subject matter for most small business owners REAL EASY. Sells Every Day For $1,497

(If you’re already an EA member, your current subscription fee will be cancelled, and you’ll get FULL access to this exclusive, VIP-only version of EA)

With these systems in place, you’ll be running a tight ship that brings in the profits almost on autopilot.

And as I’ve already said, we’re not just going to give you a bunch of tools and then part ways.

We’re with you EVERY… STEP… OF … THE… WAY until you become successful.

It’s why you also get:

NEW! Monthly Systems Coaching and Training Modules
($3,788 Annual Value)

Once you’re up and running, we’re going to make sure you stay “dialed-in.” It’s how you’ll be able to constantly improve and grow your business.

That’s why every other month, you’re going to be privy to systems coaching and training modules. These training sessions will cover everything from monitoring your business metrics (profit/loss, cost-per-lead, etc.) to how to leverage Facebook for profit… to advanced financials (so you keep more of the money you earn)

Step #4:
Track Your Progress And
Keep Growing Your Business

Once you’re off and running, we’re going to stay on top of you. We’re going to hold you accountable to your own success.

There is NO escaping once you’re accepted as a VIP licensee.

That means you will have NO CHOICE but to SUCCEED in a big way. Because you’ll know EXACTLY where you stand.

It’s why you’ll get…

VIP Benefit #5

Fitness Business Analytics™ ($2,400 Value)

Okay, this you will not find ANYWHERE else.

In fact, some MAJOR national big name franchisees in the fitness world have jumped on board with us. And it’s all thanks to this.

This tool measures the health of your business… at a glance.

You’ll be able to:

  • Instantly see where your business stands… and where it can be improved.
  • Have access to ALL your key metrics that are the lifeblood of your business
  • Spot problem areas in your business within seconds… and then know exactly what to do to fix it.
  • Get a shot in the arm of motivation, since you’ll get access to other VIP’s info and see how they’re doing… a little friendly competition goes a long way in getting you to achieve your revenue goals.
  • Use this information to scale your business as BIG as you want to go. Want a seven-figure business? THIS is how you get there.
  • And much, MUCH MORE!

But it doesn’t stop there.

You’ll also get …

VIP Benefit #6

Monthly Live Masterminding/Review/Accountability
Teleconferences ($2,400 annual value)

In addition to the Fitness Business Analytics™, we’ll make sure you’re making progress.

That’s because once a month we get on the phone as a group for masterminding/accountability to review and report numbers.

We review “the 28 numbers that drive every fitness business.” And we grill the “leader” who’s got the best number in a specific area we’re drilling down on that month.

This is a TRUE mastermind call, where you get to compare notes and ask questions of the folks in the group who’ve got the best numbers on EXACTLY what they’re doing and what’s working now.

And if you’re the competitive type (hopefully that’s you) then you’ll have some motivation to reach the top of one of the leaderboards so you can own all the glory and bragging rights for that month with your peers.

The way we run this process FORCES you to keep up…or get shown up. You always know where you stand within the group, and nothing will make you raise your game faster. We are here to lead you down the proven profit path…fast!

Step #5:
Ongoing Training And Support

With VIP membership, you’ll have all the training and support you’ll EVER need—no matter how BIG your business goals are.

We’re serious about (and committed to) your success. That’s why we do what we do.

We’re here to support entrepreneurs and business owners like you in achieving your goals and fulfilling your dreams!

As part of your ongoing training and support, you’ll also receive…

VIP Benefit #7

Mastermind Forum and Tool Share ($3,000 annual value)

We have a VERY active forum exclusively for VIP Members to help each other and share best practices.

There is also a section for VIPs to upload and share any marketing, sales or management tools they’ve developed. You will be amazed at all the great stuff here.

This is yet another component of our ‘total immersion’ VIP program. The more engaged you are, the more you benefit, the faster you progress, the more profitable your results. So we give you every possible way to engage and ‘milk’ VIP for every last drop of money-making potential. And our forums and tool share sections are constantly in use.

VIP Benefit #8

Direct Access to Your Own Team of Fitness Business Experts (Priceless)

As a VIP, you get access to some SERIOUS players in this business. In fact, you get direct access to the best of the best there is.

Take a look:

Sean Greeley is a former multiple location personal training studio owner. The systems he created for his fitness business enabled him to serve over 650 clients and earn a six-figure annual income before his 27th birthday. After selling his fitness business and teaming up with Eric Ruth, Sean designed and implemented the business systems for the rapid multi-million dollar growth of NPE.

Eric Ruth is widely regarded as the most innovative, creative and effective marketing expert and copywriter in the fitness industry. His fitness marketing tools, campaigns and strategies have collectively generated many thousands of personal training clients and boot campers and produced millions in revenues for the fitness professionals who use them.

Dick Chilto is a veteran sales professional, sales trainer and business optimization expert with over 30 year’s experience. He ascended the corporate ladder working with Fortune 500 companies like Engelhard, Seiko Instruments, Occidental Petroleum, Degussa Corporation and more, Dick has been directly responsible for well over $400 million in revenue generation.

Camelia Herndon belongs to a very small and elite group of fitness business owners who have produced over $1,000,000 per year in studio revenue. Like Sean, she has hands-on, in-the-trenches experience owning and operating a real fitness business at the highest level. It’s no coincidence that Camelia was an NPE client through her ascendency to the top. In 2007, she was awarded the Fitness Together Franchisee of the Year.

And this is just the beginning…

Remember, VIP is all about SPEED and LEVERAGE.

We want you to be a successful business owner in the shortest amount of time. That’s why we’ve gone through painstaking detail to make sure you have absolutely everything.

Imagine… no more feeling burn out from having to trade hours for dollars… having systems in place so you can finally have a LIFE. The life you deserve and have always wanted.

THIS is what VIP is all about. Making money and living the life you were meant to live… while helping people in your community get fit and healthy.

It’s win-win all the way around.

The only question left to ask is…

Are You Up For It?

This is for serious go-getters only.

VIP does require work and commitment on your part.

You have to be in it to win it.

If you want magic pills and easy street then I can recommend a few fellows who would sooner take your money and leave your dreams unfulfilled, than show you how to run a REAL business.

That’s just not the way I do things though.

So again, just remember we’re ONLY looking for 100% committed individuals.

What To Do Now

You’ve read this far, so it’s obvious you are interested in VIP. And that’s smart. Because it IS everything we say it is. It is the ultimate shortcut – the fastest path to profit – the most certain way to secure your future in this business…and your financial freedom.

So go ahead and click the “Request VIP Info-Pak Now” button below. Then fill out all your information on the request form to receive your VIP Info-Pak and application.

When you receive your VIP application, you’ll see it’s comprehensive. That’s intentional. It’s part of our ‘vetting’ process. It’s one of the ways we qualify you – for reasons explained earlier. If you qualify, a member of our team will call you to schedule your interview with us. During the interview you can ask us anything you’d like. We’ll certainly have questions for you.

Don’t leave this page thinking you’ll come back to it later. Do it right now while this is fresh on your mind because you risk missing out otherwise. Remember, the Area Exclusive License only works if YOU own it. If one of your competitor’s is quicker off the blocks than you… Well, do I need to say more?

To your success,
Sean Greeley

Here’s what fitness professionals have to say about VIP…

“FIVE TIMES increase in both revenue and NET PROFIT!”

“Holy Cow…. Where to start? With the help and support of the VIP program I purchased a training business from the owner of World Gym, gained access to his entire database of 5,000 people which has lead to a FIVE TIMES increase in both revenue and NET PROFIT! That is just for the first quarter of 2011. I’ve now stepped out of a coach/trainer and into 100% the owner of a business. MEGA TRAINING, coaching calls with Camelia, and then the VIP small group training day has changed everything for me this year. The VIP small group training forced me to analyze my business even deeper and be willing to take a risk to get where I want to be. I can not say enough thanks to everyone at NPE. Every single thing is above what I expect. When I first signed up for VIP I wondered how I would pay the $397 per month, but now I know with anything I purchase from you guys the return will be ten-fold. I am so thankful and will be a client for life!” Jeremy Gritton, Grittons Training System, Senoia, GA

“Cut $120,000 in expenses”

“Since the beginning of the year I’ve cut $120,000 in unnecessary expenses thanks to Camelia. Coaching and accountability has without a doubt kept me in the game. Eric’s BYOP campaign has brought in $12,000 in just 3 months. Finally getting referrals after 6 months of pushing through various campaigns. From 0 to 3 per month (converted to clients). Condition of doing business and we start working that angle from day 1-helps. One more thing. I regret not going with the Boot Camp website sooner. I went from 2 leads a month to 3 a week. And the auto-responder sequence works. I can’t believe I didn’t do this sooner. I finally get to see first hand the power of an automated sequence follow-up. People respond! All the training has been great. Camelia keeps me on track. And the office staff kicks ass and gets my questions answered fast. Thanks guys!” Dave Fannin, The Body Firm,Ft. Worth, TX

“DOUBLED my average INCOME”

“Ever since I joined VIP, I have been more focused on my day to day actions and now know how I can continue to move forward in my business. The two biggest improvements have been establishing my sales process through AUTO-CLOSER and creating my marketing calendar. Last month (April 2011), I DOUBLED my average INCOME and it has been my best month ever since I started my business.” Anna Dornier, TransForm FX Fitness Bootcamp, Martinez, CA

“…brought in another $17,000.”

“The focus and direction VIP has given me has been HUGE! Tons of tools, campaigns, coaching from Camelia and I’m starting to see some real growth in my business. We have just hired 2 new trainers. The Raise the Rates campaign brought in over $10,000 for us, the new Client Reactivation campaign brought in another $17,000.” Trent Mitchell, Mitchell Fitness Systems, Torrance, CA

“…now we are consistently bringing in an average of $30,000/month”

“Since the beginning of this year we have tripled our sales with the VIP program! We always brought in about $10,000/month and now we are consistently bringing in an average of $30,000/month. We’re both out of training and now focusing 100% on working ON the business. We have hired 2 more full time trainers for a total of 4 full time and 1 part time trainer. We raised our rates by 10%. By doing the Raise The Rates campaign we allowed our clients to buy as many session for 15% off minimum of 20 sessions. This gave us cash right now of $18,907.00. Then we also gave the client the option to lock in current rate which created $55,016.00 in upcoming revenue. Total the campaign gave us $73,923.00 in Revenue, solidified longer term commitments, peace of mind, and above all we will have a better MARGIN. And to top that off this year by also doing the Pushups For Charity program we raised over $7,000.00 for WWP and we may hit $8,000 (I am still collecting checks!).” Arin Ralstin & Tony Lindauer Transformation Fitness and Wellness Indianapolis, IN

“Increasing Revenue Every Single Month From January 1– April 30, 2011”

“I have been steadily increasing revenue every single month from January 1 – April 30, 2011. The Body Balance Challenge has been a success. We have ran 3 of them and have had 30+ people in each one. The BBC has been a great way to generate new leads and get people going in a program then transitioning them into a long term commitment. The one on project management has helped me to put things down on paper instead of having a to do list that never gets completed. This has truly been a life changing program for me, my business and therefore my life. NPE is the best in the business without a doubt. I can’t imagine where I would be at right now without you guys.” Randy Hartz, Tryon Gym. Sioux Falls, SD

“The BEST Investment I Have Ever Made In My Business”

“Since joining VIP I’ve moved from mentally working in my business and feeling afraid to hire… to actively seeking trainers and enjoying thinking of myself as a business OWNER. A really good shift. Also, I’ve stepped my client stick activities and am getting a better handle on the numbers. A ways to go yet but making good progress and feeling really good about that. I now find myself balking at doing the numbers and also actually GETTING the numbers from my overworked admin/wife. I’m hiring now, so hopefully I can free up more time to develop more income (especially with raise the rates) to hire a separate admin. DUPLICATOR has really helped me clear out head trash on hiring and working as a business owner. I’ve had about 20 good applicants. And narrowed it down to 3 I’m interviewing. That’s a big leap for me. COMMANDER is what I resist the most so I know it is good for me. I need to seek the difficult (the numbers) so just having done one project analysis in Project Manager Pro… I can see the future of large project control. I did a client reactivation campaign and got a lot of clients in to rejoin. 10 of them ended up staying on for a second full priced camp. So the total profit without looking at the numbers was over 3k… and will rise next month as they stay on. That’s a good return for an email! So far, I’m quite sure this is the best investment in business i have made to date and am really looking forward to seeing what the coming months, spring training… and my efforts this year will bring. THANK YOU, Sean, Eric, Camelia, and Dick and all the team.” Daniel Iverson, Iversen Enterprises, LLC, Portland, OR

“Seriously?! What HAVEN’T I gotten out of my VIP Membership this year?

“Seriously?! The question should be what HAVEN’T I gotten out of my VIP Membership this year? The Simple System… all of the previous marketing programs, my marketing calendar.. My accountability calls with Camelia… keeping up with my numbers. My Cash Flow Forecast tool. Best Body Challenge, Pushups For Charity. And moving to the small group training model. Went from 4 people in the program to 19 in 4 months ($800 to $2500/mo), Pushups for Charity – great collaboration with another VIP Member owner (Trey Eckerman) and my connection with VIP member Paul Fetters, have also really helped me create a group of folks I can speak with on a regular basis and grow with. Keep doing what you’re doing!” Tom Jackobs, Body3 Fitness Center, Houston, TX

“A $4,737.56/month Raise in My First Month with VIP”

“I just started in February of this year so I’ve spent the last couple months implementing a lot of back office systems that should have been in place but I had never seen before. When I signed up in February I had a trainer with no job description, no formal out lay of expectations, no phone script, an ad-hoc sales system, pricing that was all over the board. Now I have a part-time admin (used DUPLICATOR) taking a load of work off my hands. The phone script is in place, consultations are pre-qualified, and a formalized sales system is in place. Everyone has job descriptions and clear expectations of their role and how to accomplish it. Right now, just 3 months in I can say that I have 15,000 times more confidence in my business. I am just starting to truly understand my numbers in terms of which ones and what they mean to my business. I have confidence that my business is set-up for the growth that I am working towards.

In February my first month with VIP I had $8354 in sales, April 2011 3rd month with VIP $13,091.56 in sales. That’s a $4,737.56/month raise! Like everyone transitioning from training to running a business, letting go of clients is tough but is a necessary evil as everything else ramps up. It is easy to understand but hard to do, break-ups are never easy. The Raise the Rates campaign yielded $4,292 in new revenue in block session sales, and I’ve now got 9 clients on 12 month contracts at the new rates and brought everyone to a single pricing structure.

My studio was open for 12 months before I started with VIP, I feel the most confident I have ever felt with the direction and stability of my business. I am looking forward to building my dream business with your help. I look forward to the VIP Spring Training Event to actually get to speak with other professionals from around the country and hopefully be able to cultivate and leverage those relationships. Thanks for all that you have done to this point, and future thanks for being a guiding light toward my goals.” Tim Detmer, Finish It Fitness, Chesterfield, MO

“We Are Grossing More Each Month Than Last Year”

“This year has been all about systems for me. When you step away from the business and try to manage it from a distance it makes any “holes” in your systems seem like you can drive a truck through them. I’d say that DUPLICATOR/COMMANDER as well as DEEP CORE have been the two biggest systems for me so far this year. The better I get at managing staff, clients…myself…the better the business runs. And as you’ve coached, the more I delegate, the better the ship floats. But it’s the systems that are the cohesive glue that keeps it all together. With DEEP CORE I have been working very hard at getting more ‘poles’ in the water. I’m leveraging more publicity than I have in the past, we’ve found a great funnel with Groupon, and Sean helped me realize that when you’re fighting tooth and nail for every dollar that you have to seek out and find those small, seemingly insignificant avenues and put elbow grease into them and MAKE them work. We’ve found a partnership with a small community weekly newsletter that promotes local business. It uses print as well as social media marketing to promote us. I am also writing a weekly 200 word article for their publication, all for just $45 per week. In less than a month we’ve tracked over $10,000 in ticket items right back to this one media. An overwhelming ROI that would not have been possible without Sean pushing me to find it. We are grossing more each month than we did last year for each month respectively. The growth is small, but it’s still growth and I’ll take 10 straight years of that any day!! You guys are great! I just need to buckle down and keep doing the work! Keep pushing!” Clint Barr, Raising The Barr Fitness, Ridgeland, MS

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